Author Archives: Ron Woloshun

Early in his career, Ron fell in with a bad crowd and became addicted to kerning and unusual letterforms; 14 years later, he’s still an unreconstructed type geek at heart. Ron believes that good creative always stems from a clearly articulated marketing strategy, and he doesn't own a single black turtleneck.

Recent Work: PNI Sensor Corporation website

by Ron Woloshun | July 22, 2010

Our new website for PNI Sensor Corporation is a comprehensive realignment of the company’s technologies as complete, industry-focused systems… and it looks pretty good, too.

Posted in Design, Marketing, Recent Work, Website Design | Leave a comment

Ten questions to answer before designing or fixing your website

by Ron Woloshun | February 19, 2010

Answering these questions takes some time and thought — and often an outside perspective — but it helps ensure that your redesigned site will be an effective marketing tool. Who is the primary target audience? What defines them as a group — their industry? Their job title? Or something else? Focus on describing this group [...]

Posted in Design, Marketing, Positioning, Website Design | Tagged , , , , , , , , , | 3 Comments

Gentlemen Broncos

by Ron Woloshun | August 14, 2009

Gentlemen Broncos trailer – coming Oct. 30 Jemaine Clement. Mike White. Jennifer Coolidge. Jared Hess directing. ‘Nuff said.

Posted in Culture, Film | 1 Comment